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Will the Tablet’s Rise Mean More or Fewer Layoffs at Dell?

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The largest corporate employer in Central Texas, Dell, has to an undisclosed number of workers. 

designed to broaden the company’s enterprise services, a slowing global economy, tough competitors, and a shift from desktop to mobile computing have hammered the Round Rock-based company’s sales, says industry analyst Shannon Cross.

“What hurt them most recently is just a dramatic slowdown in PC sales. Right now there’s a lot of uncertainty in the marketplace. China slowed dramatically for both HP and Dell in the most recent quarter. You’ve seen a lot of pricing pressure coming from some of the Asian competitors like Lenovo, Asus, and Acer.�

Cross points to the adoption of tablet computing â€� lead by Apple’s iPad â€� as “cannibalizingâ€� traditional PC sales. That applies to both consumer computing and the corporate world, where BYOD â€� “bring your own device,â€� as she calls it â€�  means management is “bringing Apple tablets into the corporate networks and then the IT managers are having to learn to deal with it.â€�

Cross says she thinks that Dell’s fortunes will improve with in October. “If you get the Windows 8 tablets out there � actually it’s OK if you don’t sell a notebook � you sell a tablet.� Still, Cross notes Windows tablet sales represent “probably more of a 2013 opportunity for Dell."

But what about Dell employees looking for a new job? Some of them may find a lot of opportunities.

Matt Genovese runs , a computer industry networking group that claims 20,000 members.  He says that even outside of hot specialties in software development, like .NET design, java programming, user-interface design and the like â€� tech companies are hiring.

“There are many sales roles and project management roles available. So there is growth in the Austin area,� Genovese says. “And especially in certain types of technology jobs, the tech market still seems like it’s a viable place to do business and a viable place to find a job. � I think Austin is very well poised to be a place to find employment, especially on the technology side.�

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